Everybody is into the internet these days. Businessmen, bloggers, companies, all of us use the internet for various reasons. This is perhaps one of the reasons why some people are keen to develop their websites. However in their haste to join the internet bandwagon they may have committed costly web development mistakes in the process.
Just because the internet is popular does not mean that your ideas on paper will take off like a rocket in cyberspace. Not testing the waters can be a web development mistake because websites are developed according to a product or service. Should your product or service fail to do well then redesigning or even scrapping the whole project can cost a lot of money.
Instead of pouring money directly into web development consider taking your growth in phases. Test your products and service in a smaller scale. You can put it up on a website that isn’t automated or has minimal graphics. So long as the product is presented well then the website is organized then it should be OK. Once sales start to climb then you can reconsider more expensive features.
Another common mistake is spending too much money on web development while neglecting advertising. The coolest, most amazing, most informative and most user friendly website won’t bring in visitors if you don’t advertise.
Thinking that “if you build, they will come”. Targeted online and offline advertising and promotion are needed to succeed in the internet. Keep in mind that as more and more people flock to the web, the more difficult it is to promote through search engines and directories for traffic. SEO is a must if you want to succeed in the internet.